Privacy Policy

We take data protection and information security very seriously. The effective management of all personal data, including security and confidentiality, is the heart of our business and naturally underpins our practices and processes. 

This privacy notice informs you about the type, scope and purpose of the processing of personal data we collect, use and process as a part of our website and its functions and content as well as our external online presences, such as our Social Media Profiles and Android and IOS Application (the “Services”). 

This notice applies to you, the User of our Services and us the provider of the Services and governs the processing of your personal data in
context of our Services and business. 

This Policy last updated on 02nd of April 2021. 


Name and contact details of the responsible person:

Sublime Fitness Ltd  

61 Bridge Street,  

Kington, UK, HR5 3DJ 

Company number 13267767 

e-mail: [email protected] 

Sublime Fitness Ltd proceeds with all data processing procedures (e.g. collection, processing and transmission) in accordance with the statutory provisions of the
UK`s Data Protection Act 2018 and in line with Regulation (EU) 2016/679 (General Data Protection Regulation). The following provides you with an overview of the type of data collected and how it is used and passed on, the security measures Sublime Fitness Ltd
takes to protect your data and how you can exercise your rights. 


Data Subject Rights 

You have a number of ‘Data Subject Rights’ below is some information on what they are and how you can exercise them. There is more information on each right on the Information Commissioners (ICO) website and you can simply follow the links provided to learn more.  


l The right to be informed 

l The right of access 

l The right to rectification 

l The right to erasure 

l The right to restrict processing 

l The right to data portability 

l The right to object 


Where the processing of your personal information is based on consent, you have the right to withdraw that consent without detriment at any time by contacting us. 

The above rights may be limited in some circumstances, for example, if fulfilling your request would reveal personal information about another person, if you ask us
to delete information which we are required to have by law, or if we have compelling legitimate interests to keep it. We will let you know if that is the case and will then only use your information for these purposes. You may also be unable to continue using our services if you want us to stop processing your personal information.

We encourage you to get in touch if you have any concerns with how we collect or use your personal information. You do however also have the right to lodge a
complaint directly with the ICO, their contact details can be found on their

Please direct all requests for information, requests for information or objections to data processing to us. 


What are the relevant legal bases for processing your data? 

In accordance with Art. 13 GDPR the following informs you about the legal basis of us processing your data and unless the legal basis is not specifically mentioned, the following applies:  

Consent – This is where we have asked you to provide explicit permission to process your data for a particular purpose. (Art. 6 Para. 1 lit. a and Art. 7 GDPR) 

Contract – This is where we process your information to fulfil a contractual arrangement we have made with you.
(Art. 6 Para. 1 lit. b GDPR)

Answering your business enquiries – This is where we process your information to reply to your messages, e-mails, posts, calls, etc. (Art. 6 Para. 1 lit. b GDPR) 

Legitimate Interests - This is where we rely on our interests as a reason for processing, generally this is to provide you with the best products and service in the most secure and appropriate way. (Art. 6 Para. 1 lit. f GDPR). Of course, before relying on any of those legitimate interests we balance them against your interests and make sure they are compelling enough and will not cause any unwarranted harm. 

Legal Obligation – This is where we have a statutory or other legal obligation to process the information, such as for the investigation of crime.
(Art. 6 Para. 1 lit. b GDPR)

Vital interests – This is where we process your information for communications about security, privacy and performance improvements of our services. Or for establishing, exercising or defending our legal rights. (Art. 6 para. 1 lit. d GDPR) 


Collection, use and storage of personal data

When you use the online offer, Sublime Fitness Ltd collects different data from you, partly also so-called personal data. This is information that relates to an identified or identifiable natural person (hereinafter "data subject"). 


Visiting the Sublime Fitness Ltd website in general 

When visiting Sublime Fitness Ltd website, you transmit data to our web server (due to technical necessity) via your internet browser. The following data is recorded during an ongoing connection for communication between your internet browser and our web server: 

· Date and time of the request; 

· Name of the requested file; 

· Page from which the file was requested; 

· Access status (file transferred, file not found, etc.); 

· Web browser and operating system used; 

· Complete IP address of the requesting computer; 

· Amount of data transferred;

For reasons of technical security, in particular to defend against attempted attacks on our web server, this data is stored by us for a short period of time. It is not possible for us to draw conclusions about individual persons on the basis of this data. The legal basis for the storage is Article 6 lit. f) GDPR. 


Further personal information is only collected if you provide it voluntarily, for example in the context of an enquiry or registration. Depending on the area
concerned, Sublime Fitness Ltd uses the personal data provided by you to answer your enquiries, to process our contract and for the purpose of technical administration of the websites. In detail, the use in the respective areas follows as follows:



When you place an order with us for a coaching plan, we store the following information in order to fulfil the contract concluded between you and Sublime Fitness Ltd or to carry out pre-contractual measures in accordance with Article 6 lit. b) GDPR: 

When placing an order for a coaching service, all data necessary for execution and processing are requested by means of mandatory fields: Your full name, your e-mail address, your date of birth, your height, your weight, your occupation, your Health & Fitness Goals, your Training & Nutrition Experience, your Current Training Facilities information about Injuries & Medical Conditions, your Training Days and any personal data you are voluntarily submit to us. Your data will only be used to process your order. 

Retention of order data

If you submit data to Sublime Fitness Ltd for an order, your data will be stored for as long as necessary for the processing of the purchase and mandatory according to the legal retention periods. The extended storage for the fulfillment of the storage obligations is carried out according to article 6 lit. c) GDPR. 

Member account / registration 

It is also possible for you to register in our Android and IOS apps. For this purpose, you can choose a password together with your e-mail address, both of which will enable you to log in more easily without having to enter your data again when you visit us at a later date. Sublime Fitness Ltd stores the data you enter to set up a customer account. Sublime Fitness Ltd will hold your data for further orders as long as you maintain your registration. You have the right to access, correct or delete your registration data at any time. 

Profile Data 

Within the Member area you may be able to display certain profile information, share certain details, engage with other members, exchange knowledge and insights, post and view relevant content, learn and develop skills. You have choices about the information on your profile. You don’t have to provide additional information on your profile; however, profile information helps you to get more from our Services. It’s your choice whether to include sensitive information on your profile and to make that sensitive information public. Please do not post or add personal data to your profile that you would not want to be available. 

The legal basis for the storage is Article 6 lit. f) GDPR. 

Contacting Us

If you contact us, the data you provide will be stored so that your message can be forwarded to the correct contact person. This is done in accordance with Article 6 lit. b) GDPR to process your request. Your data provided via a contact form will not be used for any other purposes, in particular not for advertising. 


Disclosure and deletion of personal data

Visiting the Sublime Fitness Ltd website The data stored during the mere visit of the Sublime Fitness Ltd website will not be passed on to third parties. 

Market Research

All your data collected on the Sublime Fitness Ltd website for the purpose of market research will be used exclusively for Sublime Fitness Ltd internal purposes and will not be passed on to third parties. They will be deleted when their knowledge is no longer necessary for market research. 

Transfer to authorities and other public bodies

Your data will only be disclosed to third parties outside the Sublime Fitness Ltd if the responsible public authority or governmental institution orders the disclosure in an individual case, in which case Sublime Fitness Ltd is obliged to do so.


General technical organisational measures

Sublime Fitness Ltd has taken a variety of security measures to protect personal information to an appropriate extent and adequately. All information held by Sublime
Fitness Ltd is protected by physical, technical and procedural measures that limit access to the information to specifically authorised persons in accordance with this Privacy Policy.

Credit card information 

Any credit card information you provide will not be stored by Sublime Fitness Ltd but will be encrypted and collected directly from the payment service provider via hypertext transfer protocol secure ("https").  


Online presence in social media 

We maintain online presences within social media on the basis of our legitimate interests as defined in Art. 6 para. 1 lit. f. GDPR, we maintain online presences within social networks and platforms in order to be able to communicate with the customers, interested parties and users active there and to inform them about our services there. When calling up the respective networks and platforms, the terms and conditions and data processing guidelines of their respective operators apply. 

Unless otherwise stated in our data protection declaration, we process the data of users if they communicate with us within the social networks and platforms,
e.g. write posts on our online presences or send us messages.


Automated Decision Making and profiling

Automated decision making is not used at Sublime Fitness Ltd. 

Children Data

Our Service is not intended for children and we do not knowingly collect data relating to children. 

The Supervisory Authority

The Information Commissioner’s Office (ICO) in the UK is the for us relevant authority in matters of data protection. You have the right to make a complaint
at any time to the ICO ( We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact
us in the first instance.


Economic Analyses and Market Research

In order to run our business economically, to identify market trends, customer and user wishes, we analyse the data available to us on business transactions,
contracts, enquiries, etc. In doing so, we process
inventory data, communication data, contract data, payment data, sage data, metadata, whereby the persons concerned include customers, interested parties, business partners, visitors and users of the online offer. The analyses are carried out for the purposes of business management evaluations, marketing and market research. In doing so, we may take into account the profiles of registered users with details, for example, of their purchasing transactions. The analyses serve us to increase user-friendliness, to optimise our offer and business efficiency and are not disclosed externally, unless they are anonymous analyses with summarised values. If these analyses or profiles are personal, they will be deleted or made anonymous upon termination by the user, otherwise after two years from conclusion of the contract. In all other respects, the macroeconomic analyses and general trend determinations are prepared anonymously wherever possible. 


Integration Of Services And Contents Of Third Parties 

We use within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use content or services offered by third-party providers in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as "content"). This always requires that the third-party providers of this content are aware of the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is thus required for the display of this content. We endeavor to use only such
content whose respective providers use the IP address only for the delivery of the content. Third-party providers may also use so-called pixel tags (invisible
graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as be linked to such information from other sources.

The following presentation provides an overview of third-party providers and their content, along with links to their data protection policies, which contain further information on the processing of data and, in part already mentioned here. 

Our online presence is provided on a so-called Content Delivery Network and supported by plugins and widgets. Our providers are Cloudflare,
GoDaddy, Google, WhatsApp 

We use social plugins of the social networks Twitter and Instagram. When you call up a page that contains such a plugin, your browser establishes a direct connection to the relevant social network server(s). The plugin transmits log data to the social network. This log data may contain your IP address, the address of the visited websites that also contain functions, type and settings of the browser, date and time of the request, your usage of the relevant social network as well as cookies. 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory

Contact us
For more information about our privacy practices, if you have questions, or if you would
like to make a complaint, please contact us using the details provided.